Miss Sofea Shopping Hunt 2017


KL, 25 NOV 2017 – Tourism Malaysia, through Secretariat Shopping Malaysia, will organize a media event titled- ‘Miss SHOPhia Shopping Hunt 2.0’, which is scheduled to be held on 25th November 2017.


The main objectives of organizing this event are two-told: Firstly, to promote Kuala Lumpur as a shopping haven, and secondly, to highlight the accessibility of each mall via public transport, especially by the new MRT system. The participation in this event will be opened to the public and SSM will invite local influencers, the media and a few bloggers from selected ASEAN countries to participate, so as to help generate publicity to the city’s shopping attractiveness and convenience. 

The Shopping Hunt will cover Bukit Bintang Kuala Lumpur City Centre (BBKLCC), Jalan Tuanku Abdul Rahman (BARRA), Jalan Sultan Ismail, Sunway Putra Mall, Central Market, Sunway Velocity and MyTown Shopping Centre. Each participant will be required to complete a special task by visiting participating malls only using public transports (LRT/Monorail/MRT), then to take a few photos to share through social media platforms (the mechanism will be firmed up with the event management company). For more information, please visit http://missshophia.malaysia.travel